Purpose of this blog:
We are living in a digital age with marketing becoming more and more data-science driven. Marketing channel managers rely on data to make crucial decisions or strategy adjustments. I want to share some of the things I learned about data analytics and visualization.
My Background:
My educational background includes degrees in Economics, Policy, and a certificate in Business Intelligence Analytics. Most recently, I certified as a Microsoft Power BI Associate. In professional settings, I mostly worked as a business intelligence/data analyst for marketing departments. At DeVry University, I built dashboards and reports using the Congos development suit. Then, I worked on highly visible analytics and modeling projects at the American Medical Association. Most recently, I am working as a business intelligence lead for the International Fellowship of Christians and Jews (non-profit) building reports and dashboards in PowerBI as well as providing forecasting and other analytics services. Please feel free to leave a comment or email me at [email protected]. I sincerely appreciate your feedback.
